CSRC Verified IPO of JD Capital-invested Monarch

2016-04-25

On April 22, the China Securities Regulatory Commission (CSRC) announced the verification of IPO application from JD Capital’s investee Sichuan Monarch Sanitary Ware Co.Ltd. (short for Monarch Sanitary). The issuance schedule is to be released soon.

Monarch, founded in 1994, is a professional supplier of acrylic boards and acrylic sanitary ware. Its scope of business covers the R&D, design, production and sales of acrylic boards and acrylic sanitary ware. With a full range of acrylic sanitary ware to offer, the company is one of China’s earliest companies to engage in the product segmentation for this industry and it is also one of the largest sanitary ware manufacturers in southwestern China. The Act of Non-ceramic Sanitary Ware industry standards, which was mainly drafted by Monarch, officially came into force on June 1, 2013.

At present, China has become the world’s largest producer and consumer of sanitary ware. After more than thirty years of development, Chinese sanitary ware enterprises have shown greater capacity in production, brand management and independent innovation through introducing and absorbing international technologies and making sustained R&D efforts. Meanwhile, their export volume is increasing year by year, and in their product mix, low- and middle-end products are giving way to  more and more high-end ones that were previously dominated by foreign brands.

Benefiting from a large workforce and consumer market upgrading, those Chinese enterprises that can emerge victorious in free market competition with their broad repertoire will become the major force in domestic market. In addition, new technology products, “intelligent toilets” for example, are seeing explosive growth in China. Aside from health and safety features, consumers are attaching more and more importance to the comfort and convenience of products. Therefore, the concept of “intellect sanitary ware” will bring domestic manufacturers, like Monarch, new market opportunities.

JD Capital became a shareholder of Monarch in 2011 and held 12% of its shares before the IPO.